Project Brief

Setucom Studio was approached to create a product film for Shree Bed, a multi-functional medical bed designed to enhance patient comfort and caregiver efficiency. The objective was to visually demonstrate its key features and real-world usability. We executed a professional studio shoot with an actress to simulate realistic medical scenarios, showcasing adjustable functions, mobility options, and ergonomic design. The film highlights how the bed supports various patient needs while maintaining a sleek, functional aesthetic. Through high-quality visuals, DI, and precise editing, we delivered a clean, informative video that positions Shree Bed as a modern healthcare essential.

Our Process

Live Shoot

We set up a professional studio environment and worked with an actress to demonstrate the product's features in real-life usage scenarios, ensuring clarity and relatability.

DI (Digital Intermediate)

The footage was refined with precise color correction and grading to highlight the product’s details while maintaining a clean, clinical aesthetic.

Editing

We crafted a sharp and structured final video with smooth transitions, clear messaging, and a brand-aligned tone, effectively communicating the bed’s functionality and design.

Ashish Oza

DI & Editing

Kinshuk Modi

Creative Direction