Project Brief

We teamed up with The Motion Story to create an animated explainer video for AZIWOK, a kid-friendly medicine with a refreshing mango flavor. The goal was to make the communication fun, approachable, and engaging for both children and parents.

The Motion Story provided the storyboard and styleframes, and our role was to handle the rigging and animation — bringing the characters and visuals to life with playful energy.

We focused on expressive character movements, vibrant transitions, and a light, cheerful tone to match the product’s fruity appeal. The result was a lively, easy-to-follow animation that made medicine communication feel joyful and kid-approved.

Our Process

Making the 2D Rig:

We started by creating detailed 2D rigs for all characters and props, ensuring smooth and expressive movement. This step laid the foundation for fluid animation and helped us maintain consistency across scenes.

Animatics:

Next, we developed animatics to define timing, pacing, and overall rhythm. This allowed us to visualize how the story would flow before moving into full animation and make adjustments early in the process.

Animating the Sequence:

Finally, we brought everything to life — animating the characters and scenes to create a fun, dynamic flow that highlighted AZIWOK’s mango flavor in an engaging, kid-friendly way.

Biren Panchal

Animation and Rigging

Priyank Thakor

Animatics & Visual Assets

Rucha Jadia

2D Rig Assets