Project Brief

We were approached by Motion Story to create a sleek and visually engaging promotional video for The Karighars, a premium interior design studio. The objective was to highlight their elegant spaces and design sensibility through a short video, using smooth transitions to guide the viewer from one area to another. Starting with exterior shots and gradually moving into beautifully crafted interiors, we used cinematic transitions and clean visuals to reflect the brand’s refined aesthetic. The final film captures the warmth, detail, and luxury that define The Karighars’ signature design style.

Our Process

Rigging

Rigging was done for both the car and human character to enable realistic movement—adding dynamism, context, and life to the visual narrative.

3D Animation

We designed smooth camera movements to take viewers on a journey from the exterior to the interior, capturing the flow and layout of the spaces with cinematic precision.

Materials & Textures

Every surface, from marble floors to wooden accents and fabric elements, was carefully textured to reflect the richness and realism of The Karighars’ design palette.

Rendering

Final renders were crafted with high-quality lighting and visual clarity to deliver a polished, premium look suitable for web, social media, and promotional use.

Agency

The Motion Story

Mayank Pindoria

3D Technical Artist

Kinshuk Modi

Creative Direction and 3D Animation

Prince Panchal

Materials and Textures

Jarnik Modi

Rigging